8 Steps to Opening Your Own Brokerage | AgentEDU.com

8 Steps to Opening Your Own Brokerage

Starting your own brokerage? Follow these eight steps for a smooth transition. You’re a registered real estate agent with ambitious plans to open your own brokerage and a nest egg that you’ve saved to cover the startup cost. Now what?

We’ve distilled the many tasks and responsibilities required of a new brokerage owner into eight simple steps you can follow to get your business on track.

#1. Brokerage Application and Registration Paperwork

In addition to filling out forms with your local real estate council and real estate board, you will also be responsible for paperwork such as a police background check, transfer forms, bank account setup and signature cards, etc. 

#2. Incorporation and Business Registration Process

This process will require the help of experienced lawyers and accountants. These professionals will assist in some of your biggest business decisions, such as naming your brokerage, in coordination with your brokerage application and registration. 

#3. Create Systems and Processes

In order to run a successful brokerage, you need efficient processes in place, such as transaction processes, a funds disbursement process, trade record sheet processes and a recruitment process.

#4. Develop an Independent Contractor Agreement

In addition to creating systems and processes, you’ll need an independent contractor agreement that details a code of ethics and includes provisions for commission splits with the individual agents who will work with you. 

#5. Search for Office Space and Essentials

First, determine where you want to open your doors. If you’re opening an independent brokerage, you’ll have more freedom. If you’re opening a brokerage associated with an established franchise brand, your options will likely be restricted. After you determine the general area where you want to open your office, determine what type of property you want, the amount of space you’ll need and the parking access you’ll need.

#6. Hire Administrative Staff

Before any business can happen at your new brokerage, hire an administrative assistant who can help answer your phone calls and handle other administrative responsibilities while you focus on growing your new brokerage.

#7. Set Up a Website

Approximately 80 percent of home shoppers begin their home search online. Before you open your doors, you’ll need a professional website that displays your listings and information about your new brokerage. 

#8. Recruit Agents

Lastly, you’ll need to focus on recruiting agents as your brokerage grows. Remember, if you’re recruiting new agents, they will need attention and extensive training.


AgentEDU® is a platform where agents at every level can come to watch 10-minute video courses for the many situations that successful agents must master. From essential to advanced level and everything in between, AgentEDU® courses help agents become top producers with increased earnings and a plan for continued growth.

AgentEDU® is an Agent Publishing brand. For nearly two decades, Agent Publishing has been committed to providing residential real estate professionals with the information and training required to build successful and meaningful careers in their local markets. Agent Publishing’s influence extends to every career stage and reaches agents across print, digital, events and online learning.

4 Business Models For Your New Brokerage | AgentEDU.com

4 Business Models for Your New Brokerage

Are you thinking about opening your own real estate business? An essential step in starting your own brokerage is deciding on a business model.

To help you through this step, we broke down the four most common real estate brokerage business models, so you can decide which best fits into your company’s business plan. See especially a free planning resource that we have provided for you here: AgentEDU’s Real Estate Business Plan Template.

#1. Traditional

Under this model, agents are independent contractors. This means agents are self-employed, and are responsible for potential financial risks, legal liability and management duties. Brokerages using a traditional business model require agents to sign a contract and do not offer benefits such as insurance, pensions, vacations and sick days.

While independent contractors do not receive benefits, they do get more flexibility in their work hours, lower costs, more input on policies and local authority. When it comes to compensation, commission is split between the agent and the brokerage. 

#2. Flat Fee

A flat-fee business model treats its agents as employees. Unlike the traditional model, agents who work for a flat fee brokerage are offered benefits such as insurance, pensions, vacations and sick days. Rather than working for a commission, agents working for a flat-fee brokerage are given a salary, meaning they are guaranteed an income. Redfin is a well-known brokerage that treats its agents as employees with salaries. 

#3. a La Carte

Agents working for an a la carte brokerage are affiliated with a brokerage, also known as a franchise-affiliated agent. Franchise-affiliated agents benefit from a robust referral network, large listing inventory, formal training, name-brand recognition and corporate resources. Agents working under this model are compensated per service performed. 

#4. 100% Commission

Similar to the traditional model, agents who work for a brokerage that offers 100 percent commission are independent contractors. These agents are responsible for all risks and legal liability, and do not receive any benefits from their brokerage under this model. While agents take home the entire commission, they are required to pay a monthly fee to the brokerage for services used. 


AgentEDU® is a platform where agents at every level can come to watch 10-minute video courses for the many situations that successful agents must master. From essential to advanced level and everything in between, AgentEDU® courses help agents become top producers with increased earnings and a plan for continued growth.

AgentEDU® is an Agent Publishing brand. For nearly two decades, Agent Publishing has been committed to providing residential real estate professionals with the information and training required to build successful and meaningful careers in their local markets. Agent Publishing’s influence extends to every career stage and reaches agents across print, digital, events and online learning.