NAR’s motion for dismissal denied; third buyer-side lawsuit to move forward

In a hearing Oct. 5 in U.S. District Court, a judge denied motions brought by the National Association of Realtors asking to dismiss a lawsuit that seeks to end the practice of sellers paying buyers’ broker commissions.

This is the third such lawsuit filed against NAR about buy-side commissions, although this one zeroed in on NAR’s buyer broker commission rule requiring “all brokers to make a blanket, non-negotiable offer of buyer broker compensation” in order to list the property on the Multiple Listing Service.

The plaintiffs in the class-action suit are two Connecticut homeowners who say NAR’s policies force sellers to pay buyer commissions at an inflated amount.

The lawsuit, which alleges racketeering and conspiracy, also names four brokerages: Keller Williams, Berkshire Hathaway HomeServices of America, RE/MAX Holdings and Realogy Holdings.

Responding to NAR’s motion to dismiss the suit, Judge Andrea Wood agreed with the plaintiffs’ contention that they were forced to pay higher commissions because of the rule.

“The Court finds that plaintiffs have sufficiently pleaded that they suffered an antitrust injury from defendants’ conspiracy,” Wood wrote. “Each plaintiff was a home seller required to pay a commission to the buyer-broker for the person who purchased their home. But-for defendants’ conspiracy, each plaintiff would have paid substantially lower commissions.”

Although disappointed in the ruling, a NAR spokesperson told Chicago Agent magazine that as the case moves forward, they intend to demonstrate how the MLS system creates competitive, efficient markets that benefit homebuyers and sellers as well as small business brokerages.

“The MLS fosters cooperation between brokers providing the best and greatest number of options for buyers and sellers,” NAR said. “The broker commission structure also ensures greater access for first-time, low-income and many other home buyers who otherwise couldn’t afford a home purchase. We are confident that when the case is ultimately decided, we will prevail.”

Staying safe on social media

Now, perhaps more than ever, real estate folks should be cautious with their social media presence and make sure they are keeping up to date on the latest in cybersecurity, according to the National Association of Realtors and Bay State Realtor magazine.

NAR has a trove of webinars and other information about social networking, smart phones, e-mail and online safety, and Bay State has dedicated a recent issue to the topic of Realtor safety.

MAR advises that agents and brokers become more familiar with their online accounts if they’re not already; make sure their privacy settings are set properly; be selective in who they allow into their social circles; and think before they post.

One place to start with better securing your online presence is by setting up a Facebook business page, rather than using a personal Facebook profile to promote your business. The pages “are known for their marketing capabilities, but they also allow you to keep your personal and professional posts separate,” the MAR article noted.

MAR also suggests taking a closer look at settings on social media accounts to customize who can see what on your various pages. The association suggests keeping profiles like Instagram public, otherwise followers must request permission to follow your posts.

Although it might make your following look more robust, take a closer look at who is allowed to follow your social media accounts and be selective on who makes the cut, MAR suggests.

“You should carefully vet future friend requests, but you can also clean out your current list of friends and followers, too. Delete anyone you don’t know and anyone you don’t want seeing your personal information,” the article suggested.

Finally, take a step back and evaluate what you’re posting before you hit the send button. Ask whether it is the right kind of post for your platform, according to MAR.

“For example, do you want to share your current location on a public business page, or is that something to share with close friends only? Do you want to share silly, personal photos with a wide audience in Instagram or are those better for your Facebook Stories?”

For more on cultivating your social media presence, watch AgentEDU’s courses on Yelp for Your Business and Developing Your Professional Image.